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Thursday, 27 Jun 2019
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Installed base

Installed base

An important element of sales marketing is the knowledge of the installed base beside the Customer of the machines sold by the Company or by the competition. The knowledge of the Installed Base enables to develop the After-market  business or to target specific actions for selling new machines.

The installed base in Confinova CRM can be imported at first from business files and populated automatically by the Opportunities results, creating a Company’s Installed Base for then won bids or a competition machine for the lost bids.




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